Short Words
The importance of words in this
politically-charged environment gets more and more obvious every day. President
Trump's expressions in press conferences, interviews and tweets are
engaging as well as enraging. Anyway you look at it, his words are
certainly pervasive.
However, we must not forget
that a President's words serve varied purposes, becoming part of
America's historical and cultural legacies: from speeches like
Lincoln's "Gettysburg Address," to short sentences ( quotes
). Consider such quotes from President Obama: "If I had a
son, he'd look like Trayvon;" and "Everytime I think about
those kids, it gets me mad." The first expression initiated a
national conversation on race; the second, regarding Newtown's school
shooting, spurred intense interaction on gun control.
Both quotes demonstrate
Obama's personal emotional connection to the subject matter: respectively, gun
violence in both instances and particularly race. His words are to the
point, concise, and short. His references to "son" and
"kids" add the idea of his own parenthood.
Trump's relatively recent
quotes do not show similar emotional or personal vulnerability: Consider,
"There is blame on both sides" ( concerning the demonstrations in
Charlottesville, Virginia ); and "I have tremendous respect for
woman." Of course, this last statement is not only false but is also
exploding with irony. Like Obama's words, they, too, suggest a personal
connection, but ones where intentions are solely political. Yet, Trump's
words are similarly concise and short. We don't have to think very hard to get
the message.
It's apparent that concise
and short words are popular with politicians ( President Ford's speech writer
never had him use a word that was over three-syllables long ); news
broadcasters follow the same
policy. Which is understandable because viewers
usually have only one chance to hear and absorb a message. Many of the short
words, therefore, carry a bold and precise wallop. Consider a few days ago
on PBS's "The News Hour" when Judy Woodruff talked about
General Motors letting workers go, employing violent-like expressions: "
slashing workforce;" "shut down;" and "shake-up."
Obviously, some newscasters
use longer words from time to time as part of their style. For example, Brian
Williams employed "existential" and "et al" ( and others )
on a recent night in one paragraph. It's not certain if viewers
understood what he meant because the terms were not put in a context.
Another kind of media also
favors short words in their titles. Most movies throughout the decades have
short names: Remember the 2017/ 2018 Academy Award nominations for Best Film:
"Moonlight;" "Fences;" "Dunkirk;" "The
Post;" and "Get Out." The list is endless, yet there are always
exceptions. A favorite film of mine is " Loneliness of the Long
Distance Runner." Now repeat that title very fast for three minutes.
Good observation! I never thought of the power differential in the length of words. Still, as your film reference indicates, sometimes the longer words are the most relevant.
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